Hi—I'm Rob
My practice bridges analog craft with digital precision — hand-drawn logos become UI systems, cinematic pacing guides user flows. Twenty-one years rooted in fine arts training at SVA, making things at JPMorgan Chase, Meta, IBM, and Ogilvy.
Chase's design system reinvention reversed years of declining satisfaction across 90 million users. Meta's CommLab brought creative quality to a 5,000-person org. IBM Watson's immersive prototypes turned abstract AI into executive "aha moments" — $6B in business through designed experiences. AI experience design, enterprise design systems, brand-meets-product. Always the hard problems. Always creating.
Making > Talking — prototypes over presentations. Demos over decks. I get overly excited and talk with my hands about typography, grids, flows, and iconography. Every project still starts with a pencil and a notebook.
Beyond the screen, I'm in my partner Stephanie's studio living a creative life, hunting for analog photo booths, or managing our cat Vincent's ongoing campaign of chaos.
At a glance
Current Role
Design Director, Innovation & Craft — JPMorgan Chase
Design Focus
AI experience design, enterprise design systems, fintech product design
Previously
Meta · IBM Watson · Code & Theory · Ogilvy
Impact
Design systems serving 90M+ users; AI tools influencing $6B+ in decisions
Recognition
Webby Awards · German Design Awards · AIGA 2025 Juror
Education
School of Visual Arts,
BFA - Film & Animation
Experience
21 years across brand, product, and enterprise design
History
Design Director,
Innovation & Craft
JP Morgan Chase
05.2023 — Current
Product Creative Director
Meta / Facebook
10.2021 — 05.2023
Product Design Lead
Code & Theory (YML)
08.2020 — 10.2021
Design Principal,
Creative Director
IBM
03.2015 — 06.2020
Associate Creative Director
Ogilvy
02.2010 — 03.2015
Brand Art Director
Liquidnet Inc.
06.2007 — 02.2010
Freelance Designer
HarriganWorks / Self
06.2003 — 06.2007
Juries & Talks
2026
Juror • Graphex Awards
Art Directors Club | Tulsa
2025
Juror • AIGA Design Awards
AIGA
2023
Nassau Community College
College of Marketing
Garden City, New York
2023
School of Visual Arts
Undergrad Product Design
New York, New York
2022
School of Visual Arts
Masters of Product Design
New York, New York
2020
School of Visual Arts
Masters of Product Design
New York, New York
2021
Design Drives Podcast
Episode 43
2020
IXDA
Milan, Italy
2020
HOW Design Live
Remote
2020
USC
Los Angeles, California
2018
Creative Mornings Field Trip
New York, NY
2018
Austin Design Week
Austin, Texas
What I’ve be recently jamming to while designing and prototyping — sorry in advance.
Get in touch
Objects and glimpses from my grid
Colophon
Typography
Headlines
Set in Neue Machina.
Released by Pangram Pangram
Designed by Mat Desjardins & Valerio Monopoli
Text & Body
Set in Name Sans.
Released by Arrow Type
Designed by Stephen Nixon




